Important things to note:
- Our Group Web Projects are due on March 28th, 2017
- Our Font is due in Fontographer on April 4th, 2017 (first critique)
- We are being introduced to our next project...
Write Your Own Manifesto
Typographic and design history is littered with ideological stances, manifestos and occasional egotistical posturing. There are countless individuals, schools of thought and technologies that have brought us to where we are today. Some of these clearly remain fundamental to the on-going development of our discipline. Others, whilst important at the time, never made it past the 20th century. We’ve moved from Gutenberg to the Renaissance, on through the Arts & Crafts, into Modernism, Postmodernism and even Post Postmodernism. We’ve had The First Principles and The New Typography, The New Discourse, The Cult of the Ugly, Hot Metal, Books, Tablets, Clouds and beyond.
Brief
So, here we are; now, right now as you read this word; with more history and perspectives than we know what to do with. You are tasked with writing your own Manifesto that captures what you believe are the building blocks of typographic practice today. Consider both what you say, and how you say it. Your ideas need to communicate clearly – being mindful of your design-literate audience (professionals and students), but you also need to remain true to your own typographic beliefs. Typographic integrity and control should be central to your proposal.
Most manifestos are intended to rattle a few cages, but the ones that have stood the test of time tend to be grounded in solid principles, insights & theory. Your project should challenge and provoke, whilst being rooted in a clear understanding of our history. You show us; where is here?
Research & Development
It is expect deep sketches, research with evidence of your personal responses to the information that you uncover.
I would like to see lots of potential directions explored in order to get a sense of your thinking processes and understand how you come to decisions regarding the final outcome.
Your blog posts should be a reflection of your design thinking. They should be colourful, vibrant and organic – full of visual references; notations; sketches; exploration of materials and ideas.
They should not be pinterest’s or dissertations and they should not be ‘retrospective’ i.e. ‘Now I’ve finished the piece – time to fill the sketchbooks with photocopies’.
Target Market Type designers, typographers, graphic designers, educators students, craft enthusiasts, and discerning members of the public.
Submission Guidance/Requirements Your project submission should include sufficient appropriate material to show that you have addressed the brief comprehensively and clearly expressed your design and typographic skills.
It must include:
• Strategy
• Research and design development
• Specifications/Grid(s)
• Final outcomes
• Blog recording project development along with presentation images of your project(s)
Your blog posts should be a reflection of your design thinking. They should be colourful, vibrant and organic – full of visual references; notations; sketches; exploration of materials and ideas.
They should not be pinterest’s or dissertations and they should not be ‘retrospective’ i.e. ‘Now I’ve finished the piece – time to fill the sketchbooks with photocopies’.
Target Market Type designers, typographers, graphic designers, educators students, craft enthusiasts, and discerning members of the public.
Submission Guidance/Requirements Your project submission should include sufficient appropriate material to show that you have addressed the brief comprehensively and clearly expressed your design and typographic skills.
It must include:
• Strategy
• Research and design development
• Specifications/Grid(s)
• Final outcomes
• Blog recording project development along with presentation images of your project(s)
A non-print project that is portfolio worthy
This can be a website
Projection
Motion Graphic
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